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Planning to undergo anti-aging cosmetic treatments in Seoul, but worried about being overcharged as a tourist or facing language barriers? Here’s the answer: The most reliable way to book appointments at HEER Dermatology’s Seoul headquarters (히어피부과의원) is through the BeautsGO APP or WeChat mini-program—just search for “HEER Dermatology” to lock in your preferred time slot. Located on the 10th floor of W Tower, 54, Seocho-daero, Seocho-gu, right in the heart of Gangnam, Seoul, it’s just a 1-minute walk (about 65 meters) from Exit 7 of Sinnonhyeon Station via Subway Line 9. Led by Dr. Lee Sang-shin, a dermatology specialist with 18 years of experience, the clinic offers identical prices for Korean and foreign patients, with a strict reservation system that limits each doctor to seeing only 6–8 patients per day. Below, we’ll outline the address, transportation options, business hours, booking process, popular treatments and their actual prices, as well as common questions—follow these steps and you’ll be able to secure an appointment easily.

Why Choose HEER Dermatology’s Main Clinic in Seoul?
HEER may not be the most well-known clinic in Seoul’s medical aesthetics industry, but it is a practice that boasts a high rate of repeat clients thanks to its “chief physician consultation system.” What makes it particularly trustworthy are several factors: first, the chief physician only recommends treatments he has personally performed—Dr. Lee Sang-shin generously shares before-and-after photos of his Smashing HIFU treatments on Naver, and such honesty in using himself as a test subject is rare in this industry; second, the prices are the same for Koreans and foreigners, with no extra charges, and patients can see the quotes right away; third, free Chinese translation services are provided, ensuring smooth communication throughout the process, from the initial consultation to post-treatment follow-ups; fourth, there is a daily limit of 6–8 patients, guaranteeing one-on-one attention and preventing patients from feeling rushed. The clinic offers services in three main areas: Dermatology, female intimate care, and stem cell anti-aging treatments. Its interior features a minimalist artistic style with Hermes Orange as the dominant color scheme—elegant yet unobtrusive. The equipment includes the American version of Ulthrea, namely Smashing HIFU, Pony Up radiofrequency therapy, Thermage FLX-3 third-generation radio waves, Juvelook, Rejuran, Sculptra, EMFACE, hydrafacial, ONDA Lifting, and BBL HERO, among others.

Address and Transportation: 1-minute walk from Exit 7 of ANEW Sinnonhyeon Station
The address of the main Seoul clinic is 10th Floor, W Tower, 54, Seocho-daero 77-gil, Seocho-gu, Seoul (서초구 서초대로 77길 54, 10층), right above the Musinsa Standard building. The most convenient way to get there is by taking Subway Line 9 to Sinnonhyeon Station (신논현역) and exiting through Exit 7, then walking for about 1 minute (65 meters). Another option is to take Subway Line 2 to Gangnam Station, exit 10, and walk for about 4 minutes (400 meters). From Incheon Airport, you can take Bus 6009 or 6020 to the Gangnam area and then transfer to the subway, or directly take the Airport Express subway and switch to Line 9—the entire journey takes around 1.5 to 2 hours. If traffic is light, a taxi ride will take about 1 hour. If you’re planning to visit other clinics in Gangnam, check out “How to Make a Reliable Appointment at Gangnam Forever Dermatology” and “Guide to Booking Appointments at Myeongdong Beautyon Dermatology”.
Business Hours Overview
| Time period | Business hours | Notes |
|---|---|---|
| Monday to Friday (weekdays) | 10:00 – 19:00 | 13:00–14:00 Lunch break |
| Saturday | 09:30 – 15:00 | No lunch break; limited spots available |
| Sunday | Closed for appointments | National holidays are announced in the monthly bulletin |
Since the director only sees 6–8 patients per day, and appointments are fully booked during weekends and holidays, it’s recommended to schedule at least 1–2 weeks in advance; last-minute walk-ins will almost certainly not be possible.
How to Book a Appointment at HEER’s Seoul Headquarters (3 Steps with BeautsGO)
Although it’s possible to make an appointment on-site at the clinic, for tourists traveling on their own, booking in advance online is the only way to ensure transparent pricing identical to that offered to locals and avoid overpriced services. We recommend using BeautsGO, a legitimate reservation platform for hospitals in South Korea.
Step 1: Download and search. Look for “BeautsGO” in the App Store or Google Play to download it, or search for the “BeautsGO” mini-program on WeChat. In the search bar on the home page, enter “HEER” or “Heer Dermatology”, then select “Seoul Head Office”.
Step 2: Select treatments and time slots. Once you access the main clinic page, you’ll find the address in both Chinese and Korean, operating hours, as well as the current pricing for that month. Browse through the available treatments such as Smashing HIFU, Pony Up, Thermage FLX-3, Rejuran, etc., and choose a date and time based on the available schedule displayed by the system.
Step 3: Fill in the details and add a note in Chinese. Enter the number of people, names, and contact information. In the notes section, check “Need Chinese translation assistance” and describe your skin concerns as well as the treatments you’d like to undergo. After submitting, the platform will confirm it, and you just need to show the appointment record when you arrive at the clinic. No deposit is required, and appointments can be rescheduled free of charge if there are any changes.

3 Real Booking Examples
Case 1 (A-Lin from Hong Kong): This was her first time visiting Korea for anti-aging treatments, and she didn’t speak Korean at all. 12 days before her trip, she found HEER’s main clinic in Seoul through BeautsGO, specifying that she wanted services in Chinese. She booked a Juvelook collagen injection combined with Pico treatment for Saturday morning. Upon arrival, a staff member who spoke Chinese accompanied her throughout the process. The quote was clear, and she paid in Korean won on the spot without any extra charges. After the treatment, she went straight to Gangnam Station to shop in the afternoon — an absolutely smooth itinerary.
Case 2 (Shanghai·Tina): Wanted to tighten her facial contours but was worried about pain. After comparing multiple clinics in Seoul listed on BeautsGO, she chose HEER’s Smashing Ulthrea (350 shots for the lower face and neck). The doctor marked the treatment area and adjusted the energy level on the spot. She only experienced mild soreness after the procedure, and her facial contours already appeared tighter the next day. Back in China, she promptly shared the clinic’s website with her colleagues.
Case 3 (Chengdu · Xiaoyu): With noticeable Nasolabial Fold Correction and Tear trough correction, the client specifically requested Filler treatment. When booking through BeautsGO, they noted that they wanted a natural look rather than a surgically enhanced appearance. After evaluation by Director Li Shangxin, it was recommended to administer the treatment in two sessions instead of all at once. Strict sun protection was advised for a week after the procedure, resulting in such a natural outcome that even friends couldn’t tell anything had been done.
Popular Procedures and Reference Prices for 2026 (KRW; same price in both Korea and China)
| Project Categories | Recommended Items | Reference Price (KRW) | Who It’s For |
|---|---|---|---|
| Contour Lifting | Smashing Ulthrea (350 shots/face and neck area) | ₩1,580,000 – 2,000,000 | People with loose facial contours, Double Chin, and those who are afraid of pain |
| Filament Lifting | Pony Up Lifting (Filament Lifting + Precision Injection) | ₩1,500,000 – 2,500,000 | Significant sagging in the mid and lower face |
| Radio wave tightening | Thermage FLX-3 (3rd-generation radiofrequency) | ₩1,200,000 – 2,500,000 | Full-face tightening and anti-aging around the eyes |
| Collagen hyperplasia | Juvelook Collagen Regeneration Needles (Full Face, 1 Vial) | ₩150,000 – 250,000 | Pores, mild acne scars, dewy skin |
| DongAn Center Introduction injection | Sculptra – 1 Vial | ₩400,000 – 700,000 | Full-area collagen regeneration for plumping effects |
| Brightening & Spot Removal | Pico Laser (Full Face) | ₩100,000 – 300,000 | Dark spots, sunspots, pigmentation |
| Wrinkle reduction | Botox (Masseter/Frown Lines – Single Area) | ₩50,000 – 200,000 | Frown lines, crow’s feet, affordable entry-level options |
| filling | Filler treatment (Tear trough correction / Nasolabial Fold Correction) | ₩200,000 – 600,000 | Depression, Nasolabial Fold Correction, Natural Enhancement |
| Reclaimed Glow Therapy | Rejuran Glow Serum (I/S 2cc) | ₩200,000 – 400,000 | Dehydration, fine lines, sensitive skin repair |
The figures above represent the average prices as of 2026. The actual cost will depend on the dosage and number of sessions recommended by the doctor after a face consultation. Medical services in South Korea are subject to an additional 10% VAT, but tax refunds are available if you meet the spending requirements while presenting your passport at the clinic. If you’d like to compare different devices, check out articles such as “Which is the best Ulthrea in South Korea?”、“Top Hospitals Offering Effective Phoenix Radio Waves in South Korea?” and “Ranking of Hospitals for Onda Facial Lifting in South Korea.” You’re also welcome to visit “Which Clinic is Best for Injectables, Sculpting, and Filler Treatments in South Korea?” to compare prices for DongAn Center Introduction treatments.

HEER Dermatology Seoul Main Branch · BeautsGO Appointment Card
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Frequently Asked Questions FAQ
Disclaimer
The addresses, transportation details, hours of operation, and prices listed in this article are based on currently available public information and may change due to adjustments by the clinics or special promotions. For the most accurate information, please refer to the BeautsGO platform and the clinic’s official announcements on the day. Since results and risks vary depending on individual skin conditions, it’s important to choose a reputable institution with licensed professionals and to seek thorough consultation before undergoing any cosmetic procedure.
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